Musk and firm executives outlined among the steps they’re taking to create a low-cost platform, together with introducing a brand new in-house electrical motor, adopting new manufacturing strategies and dealing with suppliers to deliver down prices.
Global automakers have lengthy used Mexico as a launching pad for inexpensive automobiles as a result of decrease labor prices, however the nation additionally now builds luxurious fashions from manufacturers comparable to Audi and BMW. Vehicles inbuilt Mexico and Canada qualify for the $7,500 U.S. tax credit score for EVs. Models constructed outdoors North America don’t.
Emmanuel Rosner, an analyst at Deutsche Bank, mentioned Tesla’s deal with value and effectivity throughout the occasion was admirable, however the lack of element on the next-generation platform was a letdown.
“Walking away from Tesla’s Investor Day, we were admittedly disappointed with the overall lack of details on its next-gen platform, including launch timing, vehicle segments and price points,” Rosner mentioned in a analysis observe. “All in, we expect a negative market reaction to the event today.”
Tesla executives outlined manufacturing and engineering efficiencies that would minimize manufacturing prices for the brand new automobile platform in half in comparison with the compact platform used for the Model 3 sedan and Model Y.
Adam Jonas, analyst at Morgan Stanley, mentioned Tesla’s deal with slashing prices and scaling up manufacturing was the most important takeaway from Investor Day.
“The non-unveil of Model 2 disappointed some people — but it shouldn’t have,” Jonas mentioned in a analysis observe.
“From our experience, auto companies don’t typically unveil far cheaper and potential better engineered products far in advance” of manufacturing, Jonas added. Otherwise, customers would possibly wait relatively than purchase present Tesla fashions.
The lack of particulars on the brand new mannequin additionally means Musk is not pressured in a while when his timeline comes up brief. The Tesla Cybertruck, introduced in 2019 and promised for 2021, will not begin manufacturing till later this yr. And guarantees of a completely autonomous Tesla are a few years not on time.
“Without major news to point to from the three-plus hours of presenting besides a Mexico factory project development announcement, Musk at least didn’t get many opportunities to offer new promises he can’t keep,” Caldwell mentioned. “Maybe that’s enough of a win.”
Source: europe.autonews.com