Volvo has by no means set the gross sales charts on hearth, at the very least right here within the U.S. For probably the most half Volvo has a loyal following of patrons who are likely to repeat purchase; they commerce of their older mannequin for the latest model. While Volvo’s finest gross sales years within the U.S. have been 2007 and 2019, it appears the great instances are behind the model within the U.Ok. Autocar reviews that Volvo is axing its sedans and wagons in Britain due to gradual gross sales.
It’s been a gradual loss of life for these fashions within the UK. It began a 12 months in the past when Volvo stopped promoting the S60 for a short while. Then, earlier this 12 months, Volvo pulled the plug on the S90, V60 and V90 Cross Country fashions. Car fanatics world wide are pouring one out for the loss of life of the wagon, however Volvo says these fashions are useless as a result of they simply aren’t promoting. From Autocar.
Volvo not too long ago printed its international gross sales figures for the primary half of 2023, revealing that its hottest automobile – an SUV – outsold its complete saloon and property vary by a margin of practically 70%.
The S90 was the most well-liked of the now-discontinued automobiles, with 23,000 gross sales over the six-month interval. The S60 accounted for 18,000 and the V60 simply over 16,000. The V90, nonetheless, notched up simply 7100.
The best-selling Volvo XC60, in the meantime, offered 106,000, remaining massively well-liked even in its sixth 12 months on sale.
In a press release despatched to Autocar, Volvo stated: “We continue to rapidly transform our product offer, which means not only moving towards full electrification, but also shifting to new platforms and technologies across all our cars. We will naturally need to evolve and consolidate our line-up as we prioritize fully electric cars and make this technological transition.”
With the sedans and wagons gone, Volvo’s UK lineup will consist fully of its crossovers: the XC40, XC60, XC90 and the upcoming EX30 and EX90 EVs.
I reached out to Volvo USA to see if one thing comparable might occur right here, and I’ll replace after they get again to me. But don’t be stunned if Volvo did eliminate wagons and sedans within the U.S. The model doesn’t even point out them in its gross sales reviews: Volvo offered simply over 102,000 automobiles final 12 months and simply over 13,000 in June of this 12 months, and it solely point out the success of two sorts of autos: battery-electric autos, and crossovers. So take pleasure in these Volvo wagons whilst you can.
Update: Volvo U.S. acquired again to us with a brief assertion saying the choice to eliminate sedans and wagons was particularly for the U.Ok. market. “ Sedans and wagons will continue to be sold in many other markets including the US”, Volvo stated.
Source: jalopnik.com