By now, we’re all properly conscious that sports merchandise is dear. You desire a Yankees jersey? That’ll be 100 bucks. You desire a Lakers cap? Another $50, please. But Formula 1 is a sport that excels in extracting as a lot cash as attainable from its followers. And after outrage over the price of F1 merch when it hit Miami, the game has outdone itself with a brand new pair of Chanel tees.
The tops in query aren’t truly licensed by Formula 1, however they do characteristic a glamorous design that’s closely influenced by the game — notably its iconic Monaco Grand Prix.
On the entrance of 1, there’s a blue race automobile that’s careering its approach spherical a glittery race observe. The Chanel-badged racer is flanked by the blue of the ocean, and a smattering of flowers and shapes that mimic the Monaco skyline.
The second has a crimson background with a black Chanel-badged automobile racing throughout it. There are extra flowers encircling the automobile, and textual content that reads “Chanel 5.” They’re each good tops, I’d in all probability put on one thing very comparable out and about if I noticed it on the market in H&M or Zara.
But these tops aren’t from H&M or Zara. They’ve each acquired these two little Cs entrance and middle, which implies that these tops truly prices much more than my t-shirt-buying price range will enable. In reality, HighSnobiety studies that they’re truly priced at an eye-watering $4,450.
That’s not simply an astronomical quantity to spend on a tee, it’s an astronomical quantity to spend on something Formula 1 associated.
If you need some context, the unofficially-most-overpriced race on the calendar, the inaugural Las Vegas Grand Prix, doesn’t even cost this a lot for entry. Sure, the six-figure suites we’ve coated listed here are extreme, however even a grandstand ticket to the race will set you again lower than half the value of those tops.
Clearly, it’s a tee that’s aimed on the type of folks that may afford to spend $130,000 to tie up their yacht in Monaco as a substitute of slumming it with the followers on the streets of Las Vegas.
And in any case, a bit of merch like this goes to final you, what, a few years? The reminiscences of queuing hours for a portaloo whilst you watch race automobiles flash previous within the blink of a watch will final you a lifetime.
Source: jalopnik.com