Automotive
This yr, Subaru of America, Inc. proudly celebrated 16 years of charitable impression by way of its annual Subaru Share the Love® Event. This signature philanthropic occasion has grow to be a cornerstone of Subaru’s dedication to creating a optimistic distinction in communities throughout the United States. The occasion, which runs from November 16, 2023, by way of January 2, 2024, brings collectively Subaru’s devoted neighborhood of consumers, retailers, and companions to assist causes that depart an indelible mark on each a nationwide and native scale.
Since its inception in 2008, the Subaru Share the Love Event has seen exceptional progress, with the collective efforts of Subaru and its taking part retailers leading to donations exceeding $256 million to numerous charities. The 2023 occasion aimed to push that cumulative whole previous the exceptional milestone of $285 million, representing a monumental dedication to giving again.
The occasion’s success hinges on the collaboration with a number of long-standing nationwide charity companions, every of which performs a significant function in addressing crucial points throughout the nation. These esteemed companions embody:
1. The American Society for the Prevention of Cruelty to Animals® (ASPCA®): Subaru is the biggest company donor to the ASPCA, a corporation devoted to safeguarding and bettering the lives of animals. Through this partnership, Subaru has made a profound impression on the rescue, care, and adoption of over 116,000 animals nationwide. The assist from the Share the Love Event permits the ASPCA to proceed its mission of advocating for humane therapy and insurance policies for animals in want.
2. Make-A-Wish®: As the biggest automotive donor to Make-A-Wish, Subaru has contributed to granting life-changing needs for greater than 3,300 kids battling crucial sicknesses. Research has proven that fulfilling these needs not solely brings pleasure to the kids but in addition gives them with the emotional energy to combat their sicknesses. Subaru’s dedication to Make-A-Wish embodies its dedication to bringing hope and happiness to those that want it most.
3. Meals on Wheels America: Subaru’s partnership with Meals on Wheels America has made a considerable impression on combating starvation and isolation amongst homebound seniors. Through this collaboration, Subaru and its retailers have delivered over 4.3 million meals and offered important companionship by way of pleasant visits to America’s seniors. This effort underscores Subaru’s dedication to serving to susceptible members of the neighborhood.
4. National Park Foundation: As the biggest company donor to the National Park Foundation, Subaru helps crucial initiatives geared toward preserving wildlife, historical past, tradition, and youth engagement in America’s nationwide parks. This partnership bolsters the National Park Service’s mission to guard these pure treasures for future generations and connects individuals throughout the nation with the fantastic thing about these parks.
Subaru’s philanthropic strategy through the Share the Love Event extends past these nationwide charities. Customers who buy or lease a brand new Subaru automobile through the occasion interval have the chance to decide on one among these charities to obtain a $250 donation. Furthermore, retailers can nominate as much as two hometown charities of their native communities to obtain an extra $50 or extra for every automobile bought or leased. Additionally, many Subaru retailers select to contribute $5 to their registered hometown charities for each routine service go to through the marketing campaign interval.
The Subaru Share the Love Event isn’t just a testomony to the model’s dedication to company social accountability; it additionally displays the deep connection between Subaru, its loyal clients, and the communities they serve. It is an embodiment of the idea that Subaru is “More Than a Car Company.” Through their collective efforts, they proceed to make a significant impression, spreading love and hope through the vacation season and all year long.
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Source: www.automotiveaddicts.com