BERLIN — Volkswagen’s passenger-car enterprise is reorganizing to mix the rising fields of electromobility and digitalization right into a “New Mobility” division underneath the management of Thomas Ulbrich, the model’s present improvement chief.
In the brand new position, Ulbrich shall be liable for VW’s present ID battery-electric automobiles and future fashions that shall be primarily based on VW Group’s new, extremely scalable SSP platform, together with the VW model’s upcoming full-electric, self-driving automotive being developed underneath the Trinity challenge.
Ulbrich will even be a part of the supervisory board of Cariad, VW’s software program unit, tasked with making certain shut cooperation between Cariad and VW model’s improvement division.
VW model CEO Thomas Schaefer stated the restructuring is aimed toward creating a robust basis for “systematically driving forward the company’s transformation toward a software-oriented mobility provider.”
With the brand new division, “we are bundling the strategic action areas of electric mobility and software, thereby increasing our pace of innovation,” Schaefer stated in a press release on Tuesday
Software troubleshooter
Ulbrich made his popularity as a troubleshooter at VW after rescuing the ID3 compact electrical hatchback, the primary of the automaker’s new technology of EVs, after its launch was hit by software program glitches.
An engineer, Ulbrich, 56, joined VW in 1992. He takes up the brand new position on Oct. 1. Ulbrich was an Automotive News Europe Eurostar in 2019.
Source: europe.autonews.com