After masking Ford CEO Jim Farley saying America must fall again in love with smaller automobiles regardless of working an organization that killed the Fiesta, Focus, Fusion and Taurus, we determined to try the gross sales figures of the smallest, most cost-effective automobiles nonetheless available on the market. It is July, in spite of everything, that means a lot of the Q2 numbers are out. And you understand what? We have nice information! Those automobiles have seen huge gross sales progress via the primary half of the 12 months. Maybe a budget new automotive isn’t useless but, in spite of everything.
Let’s begin with the least costly new automotive you should purchase — the Nissan Versa. With a base value of $16,680, it ever so barely undercuts the Mitsubishi Mirage’s beginning value of $16,695. Through Q2 of 2023, Nissan bought 11,014 Versas, however this 12 months, it’s bought 17,812 of them. That’s a rise of greater than 61 %. Great job, Nissan!
Now what concerning the Mirage, the automotive you’re in all probability way more fascinated about studying about, because it’s lengthy been the go-to low cost new automotive? Well, wouldn’t you understand it, first-half gross sales climbed from 5,316 in 2023 to 9,862 in 2024. That’s not fairly double, however nonetheless, an 85-percent improve in gross sales is fairly important. It’s virtually like individuals truly need automobiles which might be small and considerably inexpensive.
Granted, these numbers pale compared to, say, the Ford F-Series, which has already moved 352,406 items this 12 months, together with 15,645 F-150 Lightnings, however nonetheless. There’s clearly demand right here. So, you understand, simply, like, deliver again the small automobiles, OK, automakers? If all you supply are automobiles that price greater than most individuals make in a 12 months, there are solely so many individuals you may promote them to.
Source: jalopnik.com