According to a supply conversant in Ferrari’s enterprise plans, a brand new manufacturing line centered on EVs ought to assist carry annual manufacturing at its plant in Maranello, Italy, greater than 35 % to greater than 15,000 vehicles by 2025 versus 11,155 in 2021 — or 65 vehicles a day versus 46 at present — delivering increased revenue margins within the course of.
Ferrari declined to remark.
The automaker has advised buyers it’s focusing on a core revenue (EBITDA) margin of 38 to 40 % in 2026, versus 35.9 % in 2021.
Its lineup may additionally develop to at the very least 17 fashions by 2026 from 12 at present. But most new fashions will, at the very least initially, have a combustion engine — together with its first SUV, the Purosangue, powered by its trademark 12-cylinder engine — although some may be plug-in hybrids.
Ferrari at present has 4 plug-in hybrids in its lineup.
A zero-emission future poses the identical challenges for Ferrari because it does for rivals — EV batteries weigh tons of of kilos, affecting aerodynamics and dealing with, and can’t match the sustained energy and throaty roar of an enormous combustion engine.
To clear up these costly challenges, Ferrari is researching solid-state batteries, which may theoretically enhance battery energy, in addition to hydrogen gasoline cells and artificial fuels, each of which face an unsure future.
European Union nations agreed this week to an efficient ban on new fossil-fuel automotive gross sales however will assess in 2026 whether or not hybrid automobiles and artificial, or CO2-neutral, fuels may adjust to that purpose.
“In every case where you have a technology transition, by definition you have a situation which is a little bit fuzzy, there is some fog,” Ferrari CEO Benedetto Vigna, a expertise business veteran who took over in September, advised Reuters.
Jefferies analyst Philippe Houchois describes Ferrari’s method as “measured” however provides which may not be widespread with buyers as some automakers cost in the direction of an electrical future.
“They can run their profit center with combustion engines longer and amortize their investment there,” he stated. “But it’s not necessarily what the market wants to hear because the mindset is let us rush into EVs and never look back.”