Mahindra & Mahindra has unveiled its much-anticipated Mahindra Thar ROXX, introducing the 5-door variant at a starting ex-showroom price of ₹12.99 lakh. This move positions the new Thar variant to directly compete with the likes of the Maruti Suzuki Jimny and Force Gurkha in the Indian market.
Distinctive Features of the Mahindra Thar ROXX
This latest addition diverges significantly from the existing 3-door Thar model, both in style and substance. The 5-door Thar ROXX comes with a more sophisticated design and enhanced off-road capabilities, promising a superior SUV experience.
- LED Lighting and Dual-Tone Exterior Finish: The new Thar ROXX features modern LED lighting and a dual-tone exterior, setting it apart with a sleek, updated look.
- 18-Inch Steel Wheels: Equipped with sturdy 18-inch steel wheels, this SUV is built to handle various terrains with ease.
- Infotainment and Comfort: A 10.25-inch infotainment touchscreen and push-button start are among the tech-savvy inclusions, complemented by driver seat height adjustment and a 60:40 split-folding rear bench seat for added convenience.
- Climate Control and Connectivity: Rear AC vents and a rear USB-C port ensure passenger comfort and connectivity on the go.
Safety Features in the MX1 Variant
The Thar ROXX prioritizes safety with its MX1 variant, which comes equipped with:
- Six Airbags: Offering comprehensive protection for all passengers.
- Electronic Stability Control (ESC): Enhancing vehicle stability, particularly on challenging surfaces.
- Three-Point Seat Belts: Standard across all seats, ensuring secure travel for every occupant.
Engine and Performance Options
The Mahindra Thar ROXX MX1 variant is powered by a robust 2.0-liter turbo petrol engine, providing ample power for adventurous drives. Additionally, a 2.2-liter diesel engine option is available for those preferring a diesel powerhouse. Both engines are paired with a manual gearbox, catering to traditional driving enthusiasts.
Pricing and Variants
Mahindra has revealed that the base petrol variant of the Thar ROXX is priced at ₹12.99 lakh ex-showroom, while the diesel variant starts at ₹13.99 lakh. This competitive pricing is aimed at attracting a wide range of customers, from urban explorers to serious off-roaders.
The unveiling of the Mahindra Thar ROXX has stirred excitement among SUV aficionados. With its blend of advanced features, robust safety elements, and competitive pricing, it’s poised to make a significant impact in the Indian SUV market. Stay tuned for more updates as Mahindra continues to redefine the off-road SUV segment.
