GM simply gained’t surrender on the idea of promoting NFTs as a income. The market has instructed the Detroit automaker no earlier than, however it’s laying the groundwork for one more try at digital collectibles. According to GM Authority, General Motors filed a trademark for using Chevrolet’s model identify in non-fungible tokens, or NFTs because the crypto-bros name them.
The new trademark was filed on February sixteenth, 2023 with the United States Patent and Trademark Office and covers the Chevrolet wordmark being utilized in “downloadable digital media files containing collectible artwork, text, audio, or video authenticated by non-fungible tokens. (NFTs)” NFTs are registered on a blockchain used to authenticate the unique items of media that they’re linked with.
This isn’t the primary time that General Motors tried to enter the world of crypto. Last yr, Chevrolet tried to public sale off an NFT of its 2023 Corvette Z06. The public sale’s winner would have additionally gotten a bodily model of the mid-engine sports activities automobile. No one ended up successful the NFT after the four-day bidding interval. The public sale’s beginning bid, set in a cryptocurrency, was a number of instances the rumored retail value of a 2023 Corvette Z06 and there have been no bids positioned. The motion was prolonged by one other day and there have been nonetheless no bidders.
Chevrolet mentioned the public sale was an “educational” expertise, but it surely raises a query. What did the automaker study? It’s not but clear what General Motors plans to do with this new trademark, or whether it is simply merely a protecting measure. One can solely marvel how weird will GM’s subsequent journey into NFTs can be.
Source: jalopnik.com